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A look at the studies by Dunning & Kruger on unwarranted confidence.

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“The Mozart Effect” made millions of dollars in the nineties by targeting parents. Aging people spend money on cognitive enhancing supplements to restore the processing speed they once had, while others play Sudoku hoping to improve their IQ. Why?

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Evolutionary psychology study: Men under the observation of female researchers are more generous with money than men under the observation of male researchers. 

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The Dark Triad

July 28, 2011 by

A study indicates that women dig narcissistic, psychopathic and Machiavellian bad boys.

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A previous Cognizance post examined how will-power is an exhaustible resource. It turns out skepticism is too, if you’re gullible to begin with. 

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The Limits of Willpower

November 11, 2010 by

According to psychologists, there’s a limit to how much will-power mortals can exercise at once. College students were the subject of this study.

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One Word Persuasion

October 18, 2010 by

Harvard psychologist Ellen Langer carried out a study demonstrating the power of language – adding one word to a simple request increased compliance rates by 33%.

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Feet don’t usually come to mind when you think about body language, but they offer valuable information to help you develop rapport with others more effectively…

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